K Koke is an upcoming grime artist who has recently got signed by famous rapper Jay-Z. However, he is not the stereotypical grime artist. K Koke’s underground grime music videos connote violence, nevertheless, his mainstream songs such as ‘Manolos’ which featured Stevie Star did not feature any sort of violent connotations. This goes along with the statement that: “Grime doesn’t need to be shot down completely, but most certainly censored.”[1]Artists like K Koke are not able to take responsibility of the fact that they are role models for younger audiences and the fact that there is new technology surrounding us, this means that younger audiences are able to get hold of music videos with these violent connotations involving K Koke and other artists on the internet via YouTube. This creates meaning for audiences such as younger teens who are seen to be the perpetrators of violence in grime, to be protected from violent music videos, as the artists are not able to take responsibility with the way they express themselves in music videos and their lyrics, therefore regulation should be more stricter in order to protect the public from violent content through censorship.
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