McCuhan's Concept

http://en.wikipedia.org/wiki/Marshall_McLuhan

In the early 1960s, McLuhan wrote that the visual, individualistic print culture would soon be brought to an end by what he called "electronic interdependence"

http://www.livinginternet.com/i/ii_mcluhan.htm

Marshall McLuhan's insights made the concept of a global village, interconnected by an electronic nervous system, part of our popular culture well before it actually happened.

http://www.aber.ac.uk/media/Students/bas9401.html

The underlying concept of McLuhan's view of electr(on)ic technology is that it has become an extension of our senses, particularly those of sight and sound.